Ask for Angela is an international campaign introduced to South Australia in November 2018 to promote safety in licensed venues.
If a patron feels unsafe, they can discretely ask the staff for ‘Angela’. This simple code word alerts venue staff that the person requires assistance. The staff can then follow their own procedures to help the person appropriately and respectfully.
Ask for Angela was introduced to South Australia in a partnership between Consumer and Business Services, The Office for Women, South Australia Police, The Australian Hotels Association (AHA)(SA), and supported by YWCA, Yarrow Place and Music SA.
Information for venue management and staff
Venues in South Australia were invited to participate in the Ask for Angela campaign by preparing staff to respond appropriately.
Resources:
- a checklist and discussion points to prepare your staff (PDF 1.5MB)
- a 'tips for staff' poster to display at back of house (PDF 475KB)
- a poster to inform patrons they can 'ask for Angela' at your venue (PDF 1.5MB)
- a video produced by NSW Police when the campaign was introduced in Sydney
Ask for Angela should only be promoted to patrons at your venue when all of the steps in the checklist have been completed and staff are prepared, which may be after the launch date of 1 November 2018.
Members of AHA SA will receive printed posters at the time of the public launch.
For industry feedback and queries about the campaign please email CBSCommissioner@sa.gov.au
Information for patrons
If you feel unsafe at a licenced venue and see the campaign signage, ask the staff for Angela and they will assist you.
Feedback about your experience can be provided to the venue, or to:
Women’s Information Service
101 Grenfell Street
Phone 08 8303 0590
or 1800 188 158 (rural callers)
Email wis@sa.gov.au